HomeMy WebLinkAboutBID Packet 05.28.2025Business Improvement District 1 Board
City of Brookings
Meeting Agenda
Brookings City & County
Government Center
520 3rd St., Suite 140
Brookings, SD 57006
Phone: (605) 692-6629
Fax: (605) 697-8624
Brookings City & County Government Center
520 3rd St., Suite 140, Room 147
12:00 PMWednesday, May 28, 2025
1. Call To Order
2. Approval of Agenda
3. Approval of Minutes
ID 25-0258
BID Board Meeting_March 25, 2024Attachments:
4. Annual Report
ID 25-0260 2024 Annual Report
Annual Financial Report 2024
2024 Pillow Tax with Annual Report
Attachments:
5. Election of Officers
ID 25-0259 Action on Election of Officers for 2025
6. New Business
ID 25-0261 Action to approve a 2026 Plan of Improvements for Business Improvement
District #1
BID BOARD 2025 BUDGET LETTERAttachments:
7. Adjournment
Business Improvement District #1 Board Members: Melisa Yager, Laura Schoen Carbonneau, Ashley Biggar,
Lynda Pierce, and Kate Treiber. City Staff: Mike Struck, Community Development Director.
Page 1 City of Brookings
May 28, 2025Business Improvement District 1
Board
Meeting Agenda
Assisted Listening Systems (ALS) are available upon request by contacting (605) 692-6281. If you require
additional assistance, alternative formats, and/or accessible locations consistent with the Americans with
Disabilities Act, please contact Casey Bell, City ADA Coordinator and Human Resources Director, at (605)
692-6281 at least three working days prior to the meeting.
Page 2 City of Brookings
City of Brookings
Staff Report
Brookings City & County
Government Center, 520
Third Street
Brookings, SD 57006
(605) 692-6281 phone
(605) 692-6907 fax
File #:ID 25-0258,Version:1
City of Brookings Printed on 5/21/2025Page 1 of 1
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BID Board Meeting
Monday, March 25, 2024
Meeting called to order at 11:30 AM
Present: Mike Logan, Laura Schoen Carbonneau, Lynda Pierce, Kate Treiber and Melisa Yager.
Staff: Mike Struck
AGENDA
1. Call to order
2. Approval of Agenda. Motion by Treiber, second by Schoen Carbonneau, motion carries.
3. Approval of Minutes. Motion by Logan second by Pierce, motion carries.
4. Other Items & Reports
Election of 2024 Officers
Chair – Lynda Pierce
Vice Chair – Kate Treiber
Secretary – Laura Schoen Carbonneau
Motion by Schoen Carbonneau, second by Logan to approve the above slate of officers. Motion carries.
2023 Annual Reports
Struck reviewed the BID 2023 report. Hotels submit tax reports by the 20th of each month. 2022
occupancy was 51%, down from 2022 (which was 52%). 2023 BID collections were $245,784. Normal
stays comprised 92% of the occupancies while extended stays made up 7%. Days of the week
occupancy was consistent with past years trends with Friday and Saturday generating the highest
demand, however, there is a slight shift with mid-week stays with Tuesday generating more demand
than Thursday.
2023 BID financials were reviewed. $245,784 revenues collected; $243,075 paid to Visit Brookings;
$5,175.13 administration fee paid to the City (capped by a certain percentage).
Action to approve a 2025 Plan of Improvements for Business Improvement District #1
Discussion of hotel needs in the community.
Pierce asked when a hotel is looking to building, at what point/occupancy percentage does the hotel
industry look at and justify the need for additional hotel rooms.
Schoen Carbonneau indicated the need is based upon overall occupancy. Weekend occupancies are
good, but weekday stays are questionable on whether to move forward with a new hotel project.
Discussion ensued on boutique hotel concept and status of the Armory redevelopment project and
number of hotel rooms associated with the project.
The Economic Development Master Plan is in the initial implementation and a comparison analysis of
peer communities will occur. A Destination Master Plan, looking at 5, 10, 15 years out.
Yager – Agrees feasibility study would not be accurate or necessary at this time. Greater occupancy in
weekdays is needed to support additional hotel investment in the community.
Logan – Feels the event grant program is in place to help the visitor industry and continual support and
funding of the program is positive for the visitor industry.
Motion by Logan, Second by Treiber to fund Visit Brookings at $256,000 per 2024 Business Improvement
District Board recommendation Motion carries.
Motion by Logan second by Pierce to adjourn at 12:25 PM. Motion carries.
City of Brookings
Staff Report
Brookings City & County
Government Center, 520
Third Street
Brookings, SD 57006
(605) 692-6281 phone
(605) 692-6907 fax
File #:ID 25-0260,Version:1
2024 Annual Report
Summary and Recommended Action:
A statistical review of the 2024 hotel occupancy, revenues, and expenses. The Business
Improvement District #1 is a $2.00 per occupied room per day fee applied to all hotels consisting of
twenty-five (25) or more hotel rooms in the City of Brookings. Hotels submit monthly reports to the
City and the data is compiled and summarized for tracking purposes. The revenues collected are
utilized by Visit Brookings to assist in the retention and expansion of the visitor industry.
Attachments:
Annual Financial Report 2024
Annual Occupancy Report 2024
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Financial Report
Revenue
Collected: $261,382.60
Interest: $13,517.53
$274,900.13
Expense
Visit Brookings: $280,950.00
Admin Fee: $5,455.45
$286,405.45
2024 Annual Report
Occupied Vacant
January 9121 14594 23715 38%
February 10399 11021 21420 49%
March 11640 12075 23715 49%
April 12019 10931 22950 52%
May 12477 11238 23715 53%
June 15215 7735 22950 66%
July 13919 9796 23715 59%
August 14169 9546 23715 60%
September 12304 10646 22950 54%
October 12829 10886 23715 54%
November 9930 13020 22950 43%
December 7256 16459 23715 31%
Annual 141278 137947 279225 51%
Standard 128837
Complimentary 1607
Exempt 10834
2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024
January 8524 8312 8599 9399 9161 9823 9493 8782 7999 8808 9121
February 8227 8116 9614 10181 9213 11101 8322 7294 8283 8542 10399
March 9454 8842 9243 10868 10208 11163 8006 8703 11411 12283 11640
April 10165 9423 11710 9596 10744 10986 4857 8624 11294 10520 10564
May 10269 9955 11517 9717 10592 13750 7034 10725 12617 12927 12388
June 11931 11352 12965 12640 10652 16211 9858 13656 15094 15550 15262
July 11416 12075 14461 12278 11972 14738 14649 14180 13277 13407 13919
August 10403 11458 15046 12391 12617 14071 14086 13187 15210 13929 14169
September 9904 11699 13652 11611 12305 13659 12423 11768 14265 13152 12304
October 11408 10829 14226 11072 13401 13511 13562 12767 14872 13353 12871
November 9049 8471 12263 10071 11146 10337 10590 10486 12047 10778 9930
December 7500 7673 10803 8567 8933 8032 8006 7688 9437 8890 7256
Annual 118250 118205 144099 128391 130944 147382 120886 127860 145806 142139 139823
Total Rooms
Monthly Occupancy
Type of Occupancy
Historic Occupancy Trends
0%
20%
40%
60%
80%
100%
Monthly Occupancy
Occupied Vacant
Type of Occupancy
Standard
Complimentary
Exempt
Total Rooms
Occupied
Vacant
0
2000
4000
6000
8000
10000
12000
14000
16000
18000
January February March April May June July August September October November December
Historic Occupancy Trends
2020
2021
2022
2023
2024
City of Brookings
Staff Report
Brookings City & County
Government Center, 520
Third Street
Brookings, SD 57006
(605) 692-6281 phone
(605) 692-6907 fax
File #:ID 25-0259,Version:1
Action on Election of Officers for 2025
Summary and Recommended Action:
Action to elect the positions of chair, vice chair, and secretary for the 2025 Business Improvement
District #1 Board of Directors. The current officers are:
Chair - Lynda Pierce
Vice Chair - Kate Treiber
Secretary - Laura Schoen Carbonneau
City of Brookings Printed on 5/21/2025Page 1 of 1
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City of Brookings
Staff Report
Brookings City & County
Government Center, 520
Third Street
Brookings, SD 57006
(605) 692-6281 phone
(605) 692-6907 fax
File #:ID 25-0261,Version:1
Action to approve a 2026 Plan of Improvements for Business Improvement District #1
Summary and Recommended Action:
Action to approve a 2026 Plan of Improvements for the Business Improvement District #1 and
recommend the plan of improvements to the City Council.
Item Details:
South Dakota statutes provide guidance on how funds generated from the hotel occupancy fee can
be utilized within the Business Improvement District #1. The BID Board has historically focused on #6
below by recommending to the City Council that the funds be utilized by the Visit Brookings in a
manner consistent with the mission to create, retain, and expand upon the visitor industry.
SDCL 9-55-3. Uses to which generated funds may be put. Any money generated pursuant to § 9-55 -
2 may be used for any one or more of the following purposes:
(1) The acquisition, construction, maintenance, and operation of public off-street parking facilities
for the benefit of the district area;
(2) Improvement of any public place or facility in the district area, including landscaping and
plantings;
(3) Construction or installation of convention or event centers, pedestrian shopping malls or
plazas, sidewalks, including moving sidewalks, parks, meeting and display facilities, bus stop
shelters, lighting, benches or other seating furniture, sculptures, trash receptacles, shelters,
fountains, skywalks, and pedestrian and vehicular overpasses and underpasses or any useful
or necessary public improvement;
(4) Leasing, acquiring, constructing, reconstructing, extending, maintaining, or repairing parking
lots or parking garages, both above and below ground, or other facilities for the parking of
vehicles, including the power to install such facilities in public areas, whether such areas are
owned in fee or by easement, in the district area;
(5) Creation and implementation of a plan for improving the general architectural design of public
areas in the district area;
(6) The development of any activities and promotion of the district area;
(7) Maintenance, repair, and reconstruction of any improvements or facilities authorized by this
chapter;
(8) Any other project or undertaking for the betterment of the facilities in the district area, whether
the project is capital or noncapital in nature;
(9) Enforcement of parking regulations within the district area; and
(10) Employing or contracting for personnel, including administrators for any improvement or
promotional program under this chapter, and providing for any service necessary or proper to
carry out the purposes of this chapter.
As a reference point, the 2025 Plan of Improvements is attached for your reference.
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File #:ID 25-0261,Version:1
Attachments:
BID Board 2025 Budget Letter
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April 1, 2024
Dear Mayor and City Council Members,
The Business Improvement District #1 was established by the City Council on May 10, 2011 as a
means of implementing an occupancy tax on occupied hotel rooms in the City of Brookings.
The Business Improvement District Board of Directors is appointed by the Mayor with consent
of the City Council and is charged with recommending a plan for improvements within the
District to the City Council. The recommendations are based on the intention that the funds
expended will benefit the visitor industry and lead to additional overnight stays.
The Business Improvement District #1 Board of Directors is recommending the following plan
for improvements for 2025:
Fund Visit Brookings at $256,000 by utilizing the Unrestricted Fund Balance, 2025
Revenues, and if necessary, the Restricted Fund Balance.
Establish a reserve balance for future capital projects at city-owned facilities
impacting the visitor industry.
The funding recommendations for the plan of improvements are based upon the strategic
planning undertaken by Visit Brookings and the hotel industry indicating 1st Quarter of 2024 is
trending higher than the same period in 2023. The Visit Brookings Board also includes three
members from the BID Board and this inclusion further enhances communication and
accountability.
The Business Improvement District #1 Board of Directors also is interested in establishing a
reserve fund to be utilized as matching funds for city-owned facilities impacting the visitor
industry. The intent is to help finance capital projects that enhance or help secure an event at a
public facility that due to monetary constraints; may not be able to be accomplished otherwise.
The BID Board recommends a reserve be established to capitalize on opportunities to further
expand the visitor industry.
The Business Improvement District #1 Board of Directors hopes the City Council will look
favorably upon these recommendations as the 2025 Budget is prepared. If you have any
questions, please feel free to contact me.
Thank you,
Lynda Pierce, Chair
DocuSign Envelope ID: 890695D5-2736-44F6-9A47-F5F59D6F10B4